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Marketing Tips, Insights & Ideas
Explore helpful articles, practical tips, and creative ideas from the Marketing Maven team. Browse topics including entrepreneurship, design, social media, websites, and more to find resources that help you grow your business.


Welcome to Brooklin Morgan, Projects Assistant & Student Intern!
Brooklin Morgan, an Ellinwood native, started with Marketing Maven Consulting in mid-June as a Projects Assistant and Student Intern.

Rachel Rains
Jul 2, 2024


Why Great Leaders Take Humor Seriously
Research suggests that those who incorporate humor in their leadership style not only motivate their teams better but also foster stronger c

Rachel Rains
May 20, 2024


Introducing Marketing Maven’s Newest Service: One-Tap Countertop Cards for Google Reviews
Did you know that 82% of customers do online research before making a purchase and are 73% more likely to trust a business if they read positive reviews from other people? As a business owner, your Google Business listing is one of the most important tools for building an online presence, and positive Google reviews are the backbone of that listing. But there’s one big problem. In our increasingly fast-paced world, it is becoming harder and harder to get satisfied customers

Rachel Rains
May 9, 2024


Best Gadgets to Invest in for a Career in Graphic Design
Whether you're a seasoned professional or just starting in the field, investing in the right tools can significantly enhance productivity.

Rachel Rains
Apr 17, 2024


FREE Guide to Taking a Decent Headshot with a Smartphone
While there is definitely a time and place for a professional headshot with a real photographer, there are also occasions when you need a decent photo more quickly to get you by. Hire a professional if you're planning to use the photo long-term. But if you just need a quick high-resolution photo to use in a social media post or for a press release, it's possible to capture a decent photo using your smartphone if you know how to set it up. We've put together this FREE guide to

Rachel Rains
Dec 8, 2023


Welcome to Melissa DeLeon, Design & Digital Media Specialist
Marketing Maven Consulting, a brand management and design firm in Kansas, is pleased to announce the addition of a new employee. Melissa DeLeon started with the company in early November as a Design and Digital Media Specialist. “Our firm continues to grow as we serve more clients around the state of Kansas," says Rachel Mawhirter, Marketing Maven's founder and owner. "Melissa is immensely talented, and she will be a huge asset to our company and our clients. Her impressive p

Rachel Rains
Nov 9, 2023


9 Reasons Your Website Isn't Converting
Content courtesy of Sam Moss from 1Click Agency. Follow Sam on LinkedIn for more great marketing resources! In today's digital age, your website is almost always the first point of contact between your business and potential customers. It serves as your digital storefront, and just like a physical store, it needs to be welcoming, easy to navigate, and informative. Too commonly, businesses lose sight of that goal and make big mistakes when creating their websites. In this post

Rachel Rains
Oct 20, 2023


10 Rules for Copywriting
Copywriting is defined as “the act or occupation of writing text for the purpose of advertising or other forms of marketing”. Ultimately, this type of writing has a call to action for the customer (ie, call us, visit our website, invite a friend for a discount, etc.). We do a lot of writing at Marketing Maven, so when we came across this list of rules for copywriting, we wanted to share it… but also wanted to add our own flare to the list! By Natalie Klima, inspired by '10 Ru

Rachel Rains
Sep 11, 2023


Marketing Maven Celebrates Grand Opening in New Office Space
Great Bend, Kansas -- Marketing Maven Consulting, an award-winning brand management and design firm based in central Kansas, recently celebrated their grand opening in a new office space at 3108 10th Street, Great Bend, Kansas. The event included a ribbon cutting ceremony hosted by the Great Bend Chamber of Commerce. “Our team and our client base have grown quite a bit the last few years, and this was the next logical move,” said Rachel Mawhirter, founder and owner. “We start

Rachel Rains
Jul 17, 2023


Grown-Up Spirit Week Successful Over Multiple States
Grown-Up Spirit Week is an annual campaign promoting an opportunity for workplaces to engage in a fun work activity that will boost morale.

Rachel Rains
Jun 27, 2023


Marketing Maven Consulting Moves to New Larger Office Space in Great Bend
We are thrilled to announce that as of June 12, 2023 the Marketing Maven team is now based out of a new, larger and more centralized location at 3108 10th Street in Great Bend, Kansas. As our team and our client base continues to grow, it was evident that this was the next logical move for our growing firm. Clients, friends, and community members are invited to join us on Tuesday, July 11th for a Grand Opening event and come-and-go reception from 12:00 - 1:30 PM. Guests can e

Rachel Rains
Jun 13, 2023


Pros and Cons of 99 Designs
Pros and Cons of 99 Designs

Rachel Rains
May 31, 2023
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