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While there is definitely a time and place for a professional headshot with a real photographer, there are also occasions when you need a decent photo more quickly to get you by. Hire a professional if you're planning to use the photo long-term. But if you just need a quick high-resolution photo to use in a social media post or for a press release, it's possible to capture a decent photo using your smartphone if you know how to set it up. We've put together this FREE guide to

Content courtesy of Sam Moss from 1Click Agency. Follow Sam on LinkedIn for more great marketing resources! In today's digital age, your website is almost always the first point of contact between your business and potential customers. It serves as your digital storefront, and just like a physical store, it needs to be welcoming, easy to navigate, and informative. Too commonly, businesses lose sight of that goal and make big mistakes when creating their websites. In this post

Copywriting is defined as “the act or occupation of writing text for the purpose of advertising or other forms of marketing”. Ultimately, this type of writing has a call to action for the customer (ie, call us, visit our website, invite a friend for a discount, etc.). We do a lot of writing at Marketing Maven, so when we came across this list of rules for copywriting, we wanted to share it… but also wanted to add our own flare to the list! By Natalie Klima, inspired by '10 Ru

Pros and Cons of 99 Designs

Sales and marketing are commonly misused as interchangeable terms. While they can seem similar, they are more like complementary components, not interchangeable parts. Today, we’re going to explain why that matters and help you think of it as a codependent relationship that might need audited in your company’s operation. First, let’s define our terms. These are our definitions, not Webster’s. Marketing: The process of advertising, communicating, and building a brand around a

Google My Business is a free way for your business to engage with both current and future customers. By keeping your profile up-to-date and complete with important contact information like your phone number, hours, and website address, you can keep customers informed on what’s happening at your business and when they can visit you. Google automatically creates basic listings to help people find businesses in your area, so if you don't claim and manage it, someone else might!

In the age of fancy smartphone cameras and unpolished, TikTok-style social media content, the world has largely moved away from “professional” photography for anything other than weddings and graduations. Though businesses are notoriously slow in catching up with what’s popular, the same kind of content is slowly creeping into the social media feeds of even the most traditional companies. As the world slowly abandons professional photography in favor of this new wave of phone

As a creative person, staying in the zone is tough. Whether you are a writer, an artist, or video editor, trying to come up with great ideas can seem impossible. Here are five suggestions to get back into that creative flow! 1. Change Your Space Whether you are working in an office or working from home, it’s important to change up your area in some way or another. A freshen-up in your work area is so important for not only your creative workflow but your mental health. You ca

Google My Business is a free way for your business to engage with both current and future customers. By keeping your profile up-to-date and complete with important contact information like your phone number, hours, and website address, you can keep customers informed on what’s happening at your business and when they can visit you. How Do People Find You on Google? Potential customers can search for your business specifically through Google to find your website, address, hou