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Here at Marketing Maven, we always get asked questions by our clients about our work. Now, we love our clients and appreciate the heck out of them, but sometimes their questions can be a little bit ridiculous! The problem is, a lot of folks out there don’t quite understand how digital marketing works. Whether it’s a request for us to “Photoshop” a video, teach a client to manage their own social media, or simply create a post that will “go viral,” some of these questions (no

For business of all sizes, but especially small businesses, it can be difficult to make (and stick to) a solid marketing plan. So our goal in this blog is to give you an easy, practical starting point for not only creating a marketing plan, but formatting it in a way that will help you actually follow through! First, Identify Your Target Market. Before you start on the plan, it’s important to identify who your ideal customers are and the most effective strategies to reach the