Project
GOALS
State Line needed an updated website that reflected their strong industry presence while offering a better user experience for both dealers and site visitors. Their previous site lacked modern functionality and made it difficult to share updates, promote weekly sales, and highlight special events.
Key Goals Included
Create a clean, professional website that better represents their business
Implement an easy-to-use system for managing and displaying upcoming events
Provide visitors with clear information about weekly auto sales and monthly special events
Support ongoing marketing efforts with updated digital assets and communications
Before Redesign
After Redesign
Our Approach
We redesigned the website to provide a polished, user-friendly experience that clearly showcases State Line’s services and event calendar. Using Wix CMS, we built a dynamic event management system that allows their team to easily add, edit, and update events without needing technical skills.
In addition to the website, State Line is a brand management client. We support their business through consistent email campaigns, social media management, and graphic design—helping them stay connected with their audience and drive traffic to their sales and events.
Our work included:
Custom website design with modern layout and mobile optimization
Dynamic event system powered by Wix CMS
Fresh, strategic content to highlight services and events
Email marketing to promote weekly auctions and monthly features
Social media graphics, copywriting, and community-focused content
The Outcome
The new website offers a seamless experience for visitors and a manageable backend for the State Line team. Combined with our ongoing brand support, the company now has a more professional, engaging, and consistent digital presence that reflects the energy of their events and the strength of their brand.
Results:
Clear, organized site that reflects the professionalism of the business
Improved event visibility and easier internal updates
Increased traffic through strategic email and social media campaigns
Consistent branding across all touch points