Matt Phillips

Did you know that 82% of customers do online research before making a purchase and are 73% more likely to trust a business if they read positive reviews from other people? As a business owner, your Google Business listing is one of the most important tools for building an online presence, and positive Google reviews are the backbone of that listing. But there’s one big problem.   In our increasingly fast-paced world, it is becoming harder and harder to get satisfied customers to take the time...

Content courtesy of Sam Moss from 1Click Agency . Follow Sam on LinkedIn for more great marketing resources! In today's digital age, your website is almost always the first point of contact between your business and potential customers. It serves as your digital storefront, and just like a physical store, it needs to be welcoming, easy to navigate, and informative. Too commonly, businesses lose sight of that goal and make big mistakes when creating their websites. In this post, we’ll discuss...

In the age of fancy smartphone cameras and unpolished, TikTok-style social media content, the world has largely moved away from “professional” photography for anything other than weddings and graduations. Though businesses are notoriously slow in catching up with what’s popular, the same kind of content is slowly creeping into the social media feeds of even the most traditional companies. As the world slowly abandons professional photography in favor of this new wave of phone-quality content,...